For YouTube Creators
Make your videos work harder than you do.
Turn viewer curiosity into product sales, affiliate income and measurable sponsor engagement, including viewers watching YouTube on TV.
You may already have thousands of viewers watching where links are hardest to use. Find out in 60 seconds.
No card. No channel changes. Start with your own numbers.
Already know your TV %? Enter it below.Peak moment 06:42 · viewers reaching for their phone
Viewer connects
Phone joins the moment, no typing, no hunting for a link.
Order created
Free creator diagnostic
How much of your YouTube audience is stuck on the TV screen?
Use your real TV watch-time share from YouTube Studio, or pick the closest range. We’ll show you the size of the gap and what a few conservative response scenarios could mean.
TV watch-time share
?
For some channels TV is a major share of watch time, for others it barely registers. The only number that matters is yours.
The gap
Views are valuable. Views alone don’t pay the bills.
You earned the attention. The moment after a viewer decides they want something is where it leaks away.
The link nobody finds
Your product link is buried in a description viewers never open, three taps away from the moment they cared.
The TV click gap
Big-screen viewing is growing, and a TV has no clickable link. For some channels that is a large slice of watch time quietly evaporating.
Sponsor proof is thin
Views and screenshots are not evidence of action. Sponsors want to see what viewers actually did.
Mid-video interest is lost
The strongest intent happens at minute six, not at the end card. Nothing captures it in real time.
How it works
Three steps. One video to start.
Create the moment
Add a minfo moment to a video, a product, an offer, a sponsor, a community invite.
Viewer connects
Watching on phone, laptop or TV, the viewer connects in a second and lands exactly where you sent them.
See what happened
Connections, actions, revenue and timing, per video, in plain numbers.
The flow
Your content creates the interest. minfo gives it somewhere to go.
Make money
Four ways one video can pay you back.
Same content. More outcomes.
Sell your own products
Send viewers to the exact product you just showed, not a homepage.
Studio Light Kit
Variant: Warm · 1 item
Earn affiliate revenue
Route each mention to the right affiliate destination and see which mentions moved.
Increase sponsor value
Report engagement, not estimates. Renewal conversations get much easier.
1,904
Connects
612
Actions
04:18
Peak
Grow your own audience asset
Turn one-off viewers into an audience you can reach again, on your terms.
Last 7 uploads
The TV opportunity
Your biggest screen may be your least clickable.
You may have far more TV viewing than you realise. For some channels, TV is a major share of watch time, and a TV has nothing to tap, so interest has nowhere to go. Check yours.
Phone / desktop
- Sees the product
- Taps a link
- Lands on the page
- Buys
Television
- Sees the product
- No link to tap
- Tries to remember the name
- Forgets by the next video
With minfo
- Sees the product on TV
- Connects with their phone
- Lands on the exact product
- Buys, and you can measure it
A system
Build a system, not another task.
One extra step per upload, and every upload starts feeding the next one.
Before
- Paste links in the description and hope
- Guess which mention actually worked
- Send sponsors a screenshot of views
- Start each upload from zero
After
- One moment added per video
- Clear view of what viewers acted on
- Sponsor reports built from real actions
- Patterns you can reuse on the next upload
Each video should make the next one better.
Your dashboard
Four numbers. Know what's working.
No dashboards to decode. Just the four things that tell you whether a video earned its keep.
Connections
412
viewers who joined the moment
Action Rate
3.4%
of viewers took an action
Revenue
£1,284
attributed to this video
Peak Engagement
06:42
biggest moment of interest
Engagement timeline · single video
Connections per 2-second interval, across the full runtime
Sampled every 2 seconds · secondary interest around 03:12 and 09:36
You shouldn’t need an analytics team to understand your own audience.
Compounding
Every video teaches the next one.
Video 1
Example1.2%
Baseline mention at the end card
Video 2
Example2.1%
Moment moved to the demo
Video 3
Example3.4%
Moment placed right after the result
Example insight: your product demos convert best within 20 seconds of showing the result.
Back catalogue
You've already created the asset. Let's read it.
We analyse your existing videos and suggest plausible reasons the engagement looked the way it did. Informed interpretation, not an exact science, you know your audience best.
Retention shape
Where attention held, and where it slipped
Traffic source
Search, browse or suggested changes intent
Device mix
Phone, laptop or TV changes what a viewer can do
Peak moments
The seconds viewers rewatched or shared
Suggestions are interpretations of your own analytics, offered as prompts to test, not guarantees of cause or future performance.
01 · Diagnose
Find your TV watch-time share.
02 · Estimate
See conservative scenarios.
03 · Prove
Measure one real video free.
04 · Scale
Repeat what actually worked.
One concrete next action at a time. Nothing else to decide yet.
Free creator diagnostic
See the size of your TV gap.
Use your real TV watch-time share from YouTube Studio, or pick the closest range. The output is a deliberately conservative illustration, not a forecast, projection or guarantee.
Your inputs
Use your average order value, affiliate commission or sponsor fee per action.
Not sure of your TV %? Find it in YouTube Studio
YouTube began rolling out an updated Studio experience in July 2026, so labels or placement may look slightly different, and the mobile app carries a reduced set of reports. Advanced Mode is optional, you don’t need it for this simple percentage. The Device type report shows share of watch time, which is the closest easy-to-access channel-level signal for big-screen viewing.
Your TV gap
Your TV audience is bigger than it looks.
At 28% TV share and 250,000 monthly views, about 70,000 views worth of watch-time exposure is happening on the big screen.
Conservative response scenarios
£3,150 – £15,750
Illustrative monthly range at £45 per successful action. Scenario only, not a forecast or guarantee.
Estimate ≠ proof.
Want to measure one real video for free?
Measure My First Video FreePick one existing or upcoming video. We measure the response. Then you decide.
Free test
See the opportunity. Prove it on one video.
Numbers on a calculator are useful. Real viewer behaviour is better. Pick one video and measure what happens when interested viewers have a clearer path to act.
Pick one video
One existing or upcoming upload, nothing else changes.
Connect one destination
A product, affiliate, sponsor or community CTA.
Track the response
Connections, actions, revenue where attributable, and Peak Engagement Time where available.
Then decide
Review the result before choosing any paid plan.
No subscription required to see whether the opportunity is real.
The outcome
Do you want to be this creator?
Creating because you want to. Earning from videos you already made. Walking into sponsor conversations with proof instead of screenshots.
- Your back catalogue keeps earning.
- Your sponsor report finally shows action.
- Your next video starts smarter than the last.
Photography via Unsplash. Illustrative creator imagery, not minfo customers.
Sponsors
Give sponsors more than screenshots.
From reach estimates to what viewers actually did.
Typical report today
Example campaignWith minfo
Example campaignBetter proof gives you a better sponsorship conversation.
Shopify
Built for creator commerce.
Your store already works. minfo shortens the distance between the moment and the product page.
Less friction
From mention to product page without typing or hunting.
Better measurement
See which mention, which minute and which product.
Better merchandising
Send viewers to the right variant, bundle or offer.
Pick your goal
What do you want this video to do?
Tap a goal to see how the moment, the destination and the numbers change.
Sell Products
Example dataThe moment
Right after the on-camera result
Where viewers land
Exact Shopify product with the variant pre-selected
412
Connections
38
Orders
£1,284
Revenue
Evidence
No invented testimonials. Just what we can actually show.
We would rather be useful than loud. Creator case studies get published here as real results accumulate.
University of Bath research
Independent academic research underpinning how connected moments influence audience behaviour.
Product evidence
Connections, actions, revenue and timing measured inside your own account, on your own videos.
Creator case studies
Published only with creator permission and real numbers. Placeholder for now, on purpose.
Pricing
Prove it first. Pay later, if at all.
Start with a free test on one video. Move up only once your own numbers say it is worth it.
First Video
Start hereFree test
Prove the opportunity on one video.
- One video, fully connected
- Connections, actions, revenue, timing
- Shopify or affiliate destination
- No complicated setup
Creator
Choose after your test
For creators uploading every week.
- Unlimited connected videos
- Back-catalogue analysis
- Sponsor-ready reporting
- Pattern insights across uploads
Agency / Network
Talk to us
For teams managing many channels.
- Multiple channels and creators
- Campaign-level reporting
- Shared merchandising setup
- Onboarding support
Low risk
Don't take our word for it. Test one video.
Connect a single upload, watch four numbers, then decide whether it belongs in your workflow.
Connections
How many viewers joined the moment
Actions
What they actually did next
Revenue
What was attributed back to the video
Timing
The minute interest peaked
Measure it. Then decide. That’s the whole pitch.
90 days
Prove it once. Scale what works.
One video tells you whether the gap is real. The rest is repeating the parts that paid.
Connect one video
Pick an upload, add a moment, publish as normal.
Learn what viewers act on
Which mention, which minute, which product.
Apply winning patterns
Reuse the CTA placement and products that performed.
Build your playbook
A repeatable creator engagement system per upload type.
Ready when you are
You built the audience. Make it work harder.
Diagnose. Estimate. Prove. Then scale.